Desktop Website

Alan Colquhoun, BCIS

Desktop Website

Online, a desktop website is usually updated every 2-3 years because the economy or underlying business objectives change. a Whether you start with a template or require a custom website, you can have peace of mind knowing that all your needs are being met when you opt for website development through ARC Web Development. After all design and development work is done, you have the option of having your site maintained by my company on an ongoing basis. I recommend having a responsive site built or seperating all content into two sites (a non-responsive desktop site and jquery mobile site). Note that a responsive site for mobile devices is not always the best option.

Your site needs to be updated periodically and can benefit from having commonly used features like a blog, back-end and photo gallery. It does not take much to grow your business and having it managed professionally by a 3rd party can free you to devote time to other aspects of your business. To stay competitive, sometimes it is necessary to get extra help where you need it. Trained in Web Technologies, I have designed and managed websites since 2008. If your site is in need of a redesign, I can help you achieve your new goals and achieve better results. Your brand is an important part of your business, and you should not take it for granted. Get a 1-on-1 consultation today and decide what your options are.

When it comes to creating an online presence for your business, having a unique design is something that can set you apart from your competition. To be unique, you have to know what your competition is like and consider what they have to offer. (At ARC Web Development, every standard website design begins with an competitive analysis of your competition.) You also need to think of the experience you wish your prospective customers to have. Part of this journey is use of your company's branding and targeted communication in SEO, blogs and social media etc. The first rule is to be consistent. Your branding needs to be part of your website and be used consistently in your blog, social media and email messages.

A well optimized content marketing strategy can help you connect with your customers wherever they might be. On an ongoign basis, you need to create unique content that will attract readers and distinguish your brand from your competition. Everything, even the hosting chosen, can be done progressively. Over time, your content should suit the branding associated with your business.Having a website online is an extension of your communication efforts and should be in agreement with your marketing/business plan. Determine what your options are in consultation with ARC Web Development today and succeed online.

Over time, websites will inevitably change and reinvent themselves. So too must your brand.

The purpose of any site is to organize and manage content, and to make that content as accessible as possible. A website template can help you begin, but eventually, you may find that you’ve outgrown it. When you’re ready to move on, having a custom website designed can allow your business to expand -- and stay competitive. You can begin with a non-reponsive template website for just $540 and work your way to a custom site over time. You can either pay the monthly fee or pay off the entire cost of development. This does not, however, cover the cost of maintenance.